Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

Ventana On Demand

    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

      Analyst Relations

      Demand Generation

      Product Marketing

      Market Coverage

      Request a Briefing


        Analyst Perspectives

        It’s clear that sales organizations need to be efficient, but many are unaware of critical applications they could deploy to establish sales excellence. In my recent analysis, “Sales Organizations Need a Swift Technology Kick, I outlined why sales departments have to look beyond using sales force automation (SFA) and spreadsheets and examine dedicated applications for improving productivity and effectiveness. Our benchmark research in sales applications found a new set of application...

        Read More

        Topics: Sales, Sales Performance, Social Media, Supply Chain Performance, Sustainability, Sales Forecasting, IT Research, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Location Intelligence, Operational Intelligence, Workforce Performance, SFA

        Anyone who focuses on the practical uses of information technology, as I do, must consider the data aspects of adopting any new technology to achieve some business purpose. Reliable data must be readily available in the necessary form and format, or that shiny new IT bauble you want to deploy will fall short of expectations. Our research benchmarks cover a range of core business and IT processes, and they regularly demonstrate that data deficiencies are a root cause of issues organizations have...

        Read More

        Topics: Social Media, Supply Chain Performance, GRC, IBM Business Analytics, Business Technology Innovation, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, CIO, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Location Intelligence, Operational Intelligence, Workforce Performance, CFO, finance

        Pitney Bowes (PB) opened its annual technology summit (Twitter: #TechSummit12) with a review of its organizational assets and its rich history of engineering hardware and systems for physical and now digital delivery of communications. The multibillion-dollar technology giant is transforming itself to address the digital needs of business for interaction with consumers. It also is working to transform how business communications and interactions work across all channels. Handling new media...

        Read More

        Topics: Sales Performance, Social Media, Customer Analytics, Customer Communications, Pitney Bowes, Portrait Software, Volly, Operational Performance, Business Analytics, Business Collaboration, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance

        At its Business Analytics Analyst Summit (Twitter: #IBMBAS12) this week, IBM unveiled its new release of analytics software for decision management. Over the last 25 years decision support systems have transformed into decision management, in which analytics, rules and optimization methods help organizations use information to guide optimal outcomes. IBM has experience and technology in these areas, most of it acquired, to apply to specific organizational needs in vertical industries. In...

        Read More

        Topics: Big Data, Predictive Analytics, Sales Performance, Supply Chain Performance, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance, IBM, Workforce Performance, Business Process Management, Decision Management

        Hadoop, the big-data technology, has transformed businesses’ ability to cost-effectively store and process large volumes of data for analysis. Numerous companies have invested in supporting Hadoop, and some produce commercial versions of the open source technology. At last year’s Hadoop Summit Hortonworks had just started to establish itself as one of these providers. Now, at the 2012 Hadoop Summit, with a new CEO, Rob Bearden, a new head of marketing, John Kreisa, and other hires, it is moving...

        Read More

        Topics: Big Data, Datameer, IT Performance, Analytics, Business Analytics, Business Intelligence, Hortonworks, Information Applications, Teradata Aster, Strata+Hadoop

        Business has been getting smarter about using technology for analyzing processes and optimizing outcomes, but still has much room for improvement when it comes to operational management. Traditional project management has advanced to encompass financial and operational planning, including prioritization toward goals and expected outcomes, creating the concept of portfolio management. In essence, optimizing the use of people and processes associated with products and services along with...

        Read More

        Topics: Sales Performance, Supply Chain Performance, Portfolio Management, IT Performance, Operational Performance, Analytics, Business Analytics, Business Intelligence, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Financial Performance, Workforce Performance, CFO

        On the first morning of the Pitney Bowes (PB) Insights 2012 User Conference in New Orleans I had the opportunity to meet with John O’Hara, president of Pitney Bowes Software, and his management team. Given the staid reputation of the company, I expected to encounter more formal behavior and a highly structured meeting format. Instead I met an engagingly curious and purposeful management team with a fresh perspective and a portfolio of products that puts the company in the middle of the business...

        Read More

        Topics: Mobile, Social Media, Customer, Operational Performance, Analytics, Business Analytics, Business Intelligence, Cloud Computing, Customer & Contact Center, Location Intelligence, InfoMgt; Location

        After the SAS analyst event last year, I wrote that it is hard to keep track of everything SAS has to offer because it had so many products and developments in the pipeline. Back from this year’s event, I can report that 2011 was successful, its revenue and worldwide presence are up, and SAS continues to expand its channels to market. On top of everything I saw last year even more products and developments are in the pipeline, but the theme and focus remain the same: enabling business analytics.

        Read More

        Topics: Predictive Analytics, Social Media, Customer Analytics, Customer Data Management, Customer Experience, Speech Analytics, Voice of the Customer, Management, Analytics, Business Analytics, Business Intelligence, Cloud Computing, Customer & Contact Center, Governance, Risk & Compliance (GRC), Contact Center Analytics, Desktop Analytics, Text Analytics, Vendor(s)

        In our benchmark research in predictive analytics we’ve uncovered some intriguing tools for taking advantage of big data in the enterprise. Revolution Analytics, which we analyzed earlier this year, this month introduced its 6.0 release. Revolution extends the open source statistical programming language R with capabilities you would expect out of enterprise software. The company has grown substantially over the last several years and has an impressive list of more than a hundred customers in...

        Read More

        Topics: Big Data, Linux, Predictive, Revolution, Operational Performance, Business Analytics, Business Intelligence, Business Performance, Cloud Computing, Cloudera, Data Mining, Strata+Hadoop

        Using Hadoop just got easier, thanks to Teradata’s introduction of SQL-H, a new query interface to analyze data from Hadoop.  Most Hadoop access methods require preprocessing and staging of data from the Hadoop Distributed File System (HDFS) using technologies such as MapReduce. These approaches require new skills and technologies, introducing more time and costs for users, which offset the benefits of Hadoop, which according to our big data benchmark research include increasing the speed of...

        Read More

        Topics: Big Data, Sales Performance, Teradata, SQL-H, Business Analytics, CIO, Customer & Contact Center, Hortonworks, Information Applications, Information Management, Data, Strata+Hadoop
        JOIN OUR COMMUNITY

        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

        View Policy

        Subscribe to Email Updates

        Posts by Month

        see all

        Posts by Topic

        see all


        Analyst Perspectives Archive

        See All