Analyst Perspectives

Ventana Research believes that in today’s highly competitive markets the most important factor is the customer experience, or to be more precise, the way agents handle customer interactions and their outcomes from the perspectives of both customers and businesses. Our research on the contact center in the cloud shows that to reach customers organizations are deploying channels of interaction beyond the telephone, such as Web-based chat and self-service, mobile text messaging and social media,...

Technology for the Office of Finance can have transformative power. Although progress has been slow at times, today’s finance organizations are fundamentally different from those of 50 years ago. For one thing, they require far fewer resources (chiefly people) to perform basic accounting, treasury and corporate finance tasks. In addition, public corporations report results sooner – sometimes weeks sooner – than they could in the mid-20th century. And finance departments are able to harness...

In my last review of CallCopy I wrote that it was moving further from its origin as a call recording vendor by expanding its product range to include workflow optimization applications such as quality monitoring, workforce management, coaching, agent-related analytics, customer satisfaction survey management and capture of non-voice interactions. During a recent briefing I learned that CallCopy is continuing this transformation with Insight, its contact center performance management product....

R, the open source programming language for statistics and graphics, has now become established in academic computing and holds significant potential for businesses struggling to fill the analytics skills gap. The software industry has picked up on this potential, and the majority of business intelligence and analytics players have added an R-oriented strategy to their portfolio. In this context, it is relevant to look at some of the problems that R addresses and some of the challenges to its...

Enkata, as I wrote not long ago is continuing to expand the range and capabilities of its products for optimizing employee actions while maintaining a firm foothold in analytics for the contact center and agents. Its latest release, Action Center, maintains this position with a focus on improving employee performance.

In the realm of technology that matters for business and IT, our firm as part of our responsibility continually assesses the latest technology and how it can impact organizations’ efficiency and effectiveness. Our benchmark research in technology innovation found that 87% of participants indicated the importance of increasing the organization’s value through technology innovation. Every year we take our knowledge from research and technology briefings to focus on our Technology Innovation Awards

As a new generation of business professionals embraces a new generation of technology, the line between people and their tools begins to blur. This shift comes as organizations become flatter and leaner and roles, context and responsibilities become intertwined. These changes have introduced faster and easier ways to bring information to users, in a context that makes it quicker to collaborate, assess and act. Today we see this in the prominent buying patterns for business intelligence and...

The market for customer analytics continues to grow as organizations realize the current competencies and technology are not aligned to the priority of providing the best possible customer experience through supporting business processes. At the same time those organizations that have invested and continue to improve in this area are taking advantage of why I call a new generation of customer analytics. As I research into technology to support customer analytics, I had a chance to assess the...

It has become evident from the advancements we’ve seen in the business analytics market that the use of visualization is now becoming mainstream. In my analysis of the market last year I wrote about the pathetic state of dashboards, where the assumption in the business intelligence software industry is that placing four to six charts or tables of data in a screen and publishing to business users can create business intelligence. That assumption has yet to be proven and is completely irrational,...

In recent months I have been asked a straightforward question by several clients: How do you define big data in the context of human capital management? More specifically, the question isn’t so much about the classic definition of big data – which includes the storage and use of high volume of data, high velocity of data and high variety of data, commonly known as the 3Vs – but really has two parts: What are the key differentiators between analytics applications and big data applications, and...