Analyst Perspectives

Unit4, a Netherlands-based vendor of financial management software focused mainly on midsize companies, recently acquired prevero, a German vendor of performance management and business intelligence software. The acquisition reflects a convergence of transactional and analytic business applications, which I have written about. ERP and financial management software vendors increasingly are adding analytic capabilities – especially in financial performance management (FPM) – to the core functions...

Since I last wrote about Upstream Works it has expanded its focus on contact center agent efficiency and effectiveness to include omnichannel customer experience. Each of its core products has undergone a number of developments. Its main product now is Upstream Works for Finesse, which it classifies as a smart agent desktop. This is a desktop application that enables users of contact center systems to access the information and systems they need to resolve interactions, as well as prompting the...

It’s part of my job to cover the ecosystem of Hadoop, the open source big data technology, but sometimes it makes my head spin. If this is not your primary job, how can you possibly keep up? I hope that a discussion of what I’ve found to be most important will help those who don’t have the time and energy to devote to this wide-ranging topic.

It often seems to business-to-business (B2B) marketers as if the only people who understand them are other B2B marketers. They feel that salespeople don’t get what they do day-to-day, that friends and family don’t understand what they do for a living, and most of all that the executives to whom they report have no interest in what they do – that is, until the last day of the quarter. Then they require that B2B marketers deliver positive, lead-generating and revenue-producing results in reports...

Data virtualization is not new, but it has changed over the years. The term describes a process of combining data on the fly from multiple sources rather than copying that data into a common repository such as a data warehouse or a data lake, which I have written about. There are many reasons for an organization concerned with managing its data to consider data virtualization, most stemming from the fact that the data does not have to be copied to a new location. It could, for instance,...

In July Salesforce officially closed on its purchase of digital commerce platform provider Demandware for US$2.8 billion. Salesforce’s executives were interested in acquiring a digital commerce platform, and they claim that Demandware was routinely mentioned in their due diligence of the market. So out came Marc Benioff’s and Salesforce checkbook, and they paid. Handsomely. For that sizeable investment, Salesforce will add Demandware’s SaaS-delivered digital commerce capabilities to its...

Predictive analytics is a rewarding yet challenging subject. In our benchmark research on next-generation predictive analytics at least half the participants reported that predictive analytics allows them to achieve competitive advantage (57%) and create new revenue opportunities (50%). Yet even more participants said that users of predictive analytics don’t have enough skills training to produce their own analyses (79%) and don’t understand the mathematics involved (66%). (In the term...

Businesses and customers are ready for a new generation of digital commerce technology, but implementing it is challenged by significant barriers in two basic categories: technology commoditization and the lack of an IT and business framework for delivering great customer experiences. Regarding the first, for some companies making large IT purchases, the way an enterprise employs CAPEX and OPEX accounting practices to categorize spending on technology may be a deal-breaker when coupled with the...

One aspect of living in downtown Chicago is that there’s always something going on. But as distasteful as the subject matter of certain local events can be, some proceedings can inspire perspectives on a number of topics. One that occurs to me is how the retail industry can apply the new generation of mobile and location-based technologies not only to shape the customer experience but even rescue it from challenging situations. On Nov. 30, 2015, the Chicago Tribune reported that the Black...

Qlik helped pioneer the visual discovery market with its QlikView product. In some respects, Qlik and its competitors also spawned the self-service trend rippling through the analytics market today. Their aim was to enable business users to perform analytics for themselves rather than building a product with the perfect set of features for IT. After establishing success with end users the company began to address more of the concerns of IT, eventually creating a robust enterprise-grade...