Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

Ventana On Demand

    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

      Analyst Relations

      Demand Generation

      Product Marketing

      Market Coverage

      Request a Briefing


        Analyst Perspectives

        About the Analyst

        Mark Smith

        Mark is responsible for the overall direction of Ventana Research and drives the global research agenda covering both business and technology areas. He defined the blueprint for Information Management and Performance Management as the linking together of people, processes, information and technology across organizations to drive effective results. Mark is an expert in technology for business from Performance Management, Business Intelligence, Analytics to Information Management across finance, operations and IT. Mark has held CMO, product development and research roles at companies such as SAP, META Group, Oracle and IRI Software. He has experience across major industries including banking, consumer products, food and beverage, insurance, manufacturing, pharmaceutical and retail and consumer services.


        Recent Posts

        The increasing pressure to store, retrieve and process data on an unprecedented scale in the enterprise has created a market for processes and tools to support it. Big data, as it’s widely known, is one of the six business technology innovations of the decade outlined in our research agenda, and it has created a renaissance in data management. Our benchmark research on big data finds the top benefits of it to be the ability to retain and analyze more data (74%) and to increase the speed of...

        Read More

        Topics: Big Data, Datameer, Sales Performance, Social Media, Supply Chain Performance, Sustainability, IT Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Business Technology, CIO, Cloud Computing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Information Technology, Location Intelligence, Operational Intelligence, Workforce Performance, Strata+Hadoop

        The workforce analytics market continues to evolve as organizations seek to improve the time it takes to find insights and employer metrics in order to meet compliance requirements, mitigate risk and enforce governance policies. TALX, a subsidiary of Equifax, provides a range of data-oriented services that help HR, payroll and tax professionals. Its integration with eVerify service assists the hiring process with I-9 compliance, and capabilities to examine workforce compensation and financial...

        Read More

        Topics: Sales Performance, Social Media, Sustainability, eThority, Human Capital Management, LMS, Performance, Recruiting, Research, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Mobility, Workforce Performance, Compensation, HR, HRMS, Talent Management, TALX, Workforce Analytics

        In an unexpected announcement this morning, IBM announced its intent to acquire Varicent to enter the sales performance management market. For IBM this is a strategic acquisition, since it did not have any significant or dedicated applications for sales. IBM intends to acquire and place Varicent within the IBM Business Analytics group, which develops similar analytics and performance management application for other line of business and IT organizations.

        Read More

        Topics: Sales Performance, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Location Intelligence, Workforce Performance

        The increasing volume of information within enterprises and on the Internet requires businesses to be smarter and more efficient in how they use it. One large challenge is navigating through information and access to the data underlying key business documents in a way that people actually think and operate. The traditional technology approach is defining a data model with a database and then mapping the data to it and is not capable of dealing with data from diverse unstructured information...

        Read More

        Topics: Sales Performance, Social Media, Supply Chain Performance, Sustainability, IT Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Business Technology, CIO, Cloud Computing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Information Technology, Location Intelligence, Operational Intelligence, Workforce Performance, Cambridge Semantics, Data Virtualization, Informatics, Information Discovery

        Businesses’ strategic imperative to optimize human capital is creating significant energy in the market for applications used to attract, optimize and retain talent. Amid all the recent acquisitions and changes that I have been writing about in this field, SumTotal Systems seems to get less attention than its size and the reach of its business merit. The company has more than 45 million users, with more than 15 million of them operating in a cloud computing environment spanning more than 3,500...

        Read More

        Topics: Sales Performance, Social Media, Sustainability, Human Capital Management, LMS, Performance, Recruiting, Research, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Mobility, Workforce Performance, Compensation, HR, HRMS, SumTotal Systems, Talent Management, Workforce Analytics

        Salesforce has begun to toot its marketing horn about its new capabilities for performance management through its acquisition of Rypple, a provider of software designed for social collaboration for improving employee engagement. I have already discussed this acquisition (See: Salesforce.com looking for a Successful Rypple in Human Capital Management) and have actually signed up for and used the software. Rypple has introduced some great innovations to promote feedback and dialogue between...

        Read More

        Topics: Sales Performance, Salesforce.com, Social Media, Human Capital Management, LMS, Performance, Recruiting, Research, SuccessFactors, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Mobility, Workforce Performance, Compensation, HR, HRMS, Jobscience, Rypple, Saba, Talent Management, Workforce Analytics

        New human capital management solutions are entering the market, aiming to simplify recruiting, hiring, onboarding and managing employees. Many such applications focus on talent management for use after employees are hired, but vendors also need to streamline tasks for recruiters, HR administrators and hiring managers. Jobscience provides software that simplifies the processes of getting the talent you want to hire ready to work as quickly as possible.

        Read More

        Topics: Sales Performance, Salesforce.com, Social Media, Sustainability, Human Capital Management, LMS, Performance, Recruiting, Research, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Mobility, Workforce Performance, Compensation, HR, HRMS, Jobscience, Rypple, Talent Management, Workforce Analytics

        Saba this week announced its acquisition of Human Concepts, which provides applications and tools for understanding and interacting with employees through visualizations based on the organizational chart. Human Concepts had expanded its portfolio beyond tools to support planning and change processes critical for organizational succession and transition. The company has more than 500 customers worldwide, including partners like Infor, Oracle and SAP.

        Read More

        Topics: Sales Performance, Social Media, Sustainability, Human Capital Management, Human Concepts, LMS, Performance, Recruiting, Research, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Mobility, Workforce Performance, Compensation, HR, HRMS, Saba, Talent Management, Workforce Analytics

        IBM this week launched a business initiative called Smarter Analytics to showcase the value of its technology and professional services in this area. The event, led by Steve Mills, head of IBM’s software and systems business, highlighted the company’s ability to solve analytic challenges at all levels of complexity. At the event IBM highlighted Watson, the learning and expert systems technology that in 2011 beat human champions on Jeopardy. IBM also introduced a collection of case studies...

        Read More

        Topics: IT Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Business Technology, CIO, Cloud Computing, Information Applications, Information Management, Information Technology, Operational Intelligence

        I attended the Ceridian analyst summit (Twitter #CENAday) in Boston to see how the company  is expanding its business in HR-related software and services into human capital management (HCM). Ceridian derives $1.5 billion in revenue from more than 130,000 customers with 25 million employees at organizations ranging from small and midsize business to two-thirds of the Fortune 500. CEO Stuart Harvey has been expanding the company’s management team, with key additions in heads of marketing and...

        Read More

        Topics: Human Capital Management, LMS, Performance, Recruiting, Research, Operational Performance, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Financial Performance, Mobility, Workforce Performance, Ceridian, Compensation, dayforce, HR, HRMS, Talent Management, Workforce Analytics
        JOIN OUR COMMUNITY

        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

        View Policy

        Subscribe to Email Updates

        Posts by Month

        see all

        Posts by Topic

        see all


        Analyst Perspectives Archive

        See All