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        Analyst Perspectives

        About the Analyst

        Mark Smith

        Mark is responsible for the overall direction of Ventana Research and drives the global research agenda covering both business and technology areas. He defined the blueprint for Information Management and Performance Management as the linking together of people, processes, information and technology across organizations to drive effective results. Mark is an expert in technology for business from Performance Management, Business Intelligence, Analytics to Information Management across finance, operations and IT. Mark has held CMO, product development and research roles at companies such as SAP, META Group, Oracle and IRI Software. He has experience across major industries including banking, consumer products, food and beverage, insurance, manufacturing, pharmaceutical and retail and consumer services.


        Recent Posts

        This week I’m at the 2012 HR Technology Conference (Twitter: #HRTechConf) where the scene is more than cool – it is hip. In the past several years technology for human resources – now more often called human capital management – has transformed from administrative software to applications anyone in the workforce can use to access information about their company, job, goals, performance, pay, benefits and even what they can do to advance in the organization. HR technology is embracing the six...

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        Topics: Sales Performance, Social Media, Supply Chain Performance, Human Capital Management, Mobile Technology, Social Collaboration, Operational Performance, Business Collaboration, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance, Workforce Performance, HR, Talent Management

        I recently wrote about how technology vendors attempt to skew analysts’ and influencers’ research from the edit and review cycles controlled in financial contracts to payment for placed blogs as independent analysis published on the Internet. It is unfortunate that we have to deal with this level of bias. Clearly it is critical for business and IT to identify trusted sources of research and insight that can help determine technology direction. Businesses need not just data but insights from...

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        Topics: Sales Performance, Gartner, Research, CIO, Customer & Contact Center, CMO, Technology Spending

        In my more than a decade of writing on the trends and direction of the technology industry, occasionally I have talked about the dark side of technology industry analysts. In that vein, I wrote about the diminishing science of research in technology analyst firms, which has impacted the quality of the analysis and advice given by analysts. It built on my previous post on Why Bad Research Could Jeopardize Your Business. Unfortunately, the ethics and morals in the technology analyst industry have...

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        Topics: Big Data, Sales Performance, Social Media, Supply Chain Performance, Market Research, Research, IT Performance, Operational Performance, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Location Intelligence, Operational Intelligence, Workforce Performance, CMO, Industry Analyst, Influencers, Technology Vendors

        I attended Oracle’s annual OpenWorld conference this week. The company claims it holds the world’s largest technology conference, with 50,000 attendees and a million people viewing sessions online. It was a great opportunity to get close to the Oracle Fusion Applications, which the company presented as proven and ready, with customers using them on-premises and in private and public cloud computing usage methods. In keynotes from executives Larry Ellison, Mark Hurd and Thomas Kurian and...

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        Topics: Sales, Sales Performance, Salesforce.com, SAP, Social Media, Mobile Technology, Social Collaboration, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Information Management, Oracle, Workforce Performance, CRM, SFA, Workday, Workforce Analytics

        Informatica is a Hot vendor when it comes to our Value Index for Data Integration. When it comes to meeting the business need for consistent and high-quality product information, Informatica just raised its prospects with its announced takeover of Heiler Software. Until now, Informatica has lacked a product information management (PIM) offering. Germany-based Heiler Software, whose presence has continued to grow in Europe and North America, was recently ranked as a Hot Vendor in our Value Index...

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        Topics: Sales Performance, Supply Chain Performance, MDM, PIM, Operational Performance, Business Performance, CIO, Customer & Contact Center, Data Governance, Financial Performance, Information Management, Product Information Management

        Salesforce is a global software-as-a-service (SaaS) company to be reckoned with. The swarming crowds at its Dreamforce event last week were estimated to exceed 90,000. The company is rapidly growing an ecosystem that includes Sales, Service and Marketing Clouds; Force.com for building applications; and Data.com for storing data in the cloud centrally for use across Salesforce products. It is also focusing on social computing, as I outlined at the beginning of the event. Hundreds of Salesforce...

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        Topics: Master Data Management, Sales Performance, Salesforce.com, Social Media, SnapLogic, Zyme Solutions, IT Performance, Operational Performance, Business Analytics, Business Intelligence, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Data Governance, Data Integration, Governance, Risk & Compliance (GRC), Informatica, Information Builders, Information Management, Data, data integrity, database.com, Kapow

        I was at the Salesforce.com Dreamforce conference this week to hear about the latest advancements from the cloud computing software giant. Salesforce has helped revolutionize cloud computing for business, and its social media and collaborative technologies help advance business processes in sales, customer service and improve the interactions between employees, partners and customers. Salesforce has made great advancements in cloud, social and mobile technology, as I have assessed and my...

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        Topics: Big Data, Predictive Analytics, QlikView, Sales Performance, Salesforce.com, Social Media, Gooddata, SnapLogic, Operational Performance, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance, InetSoft, Information Applications, Information Management, KXEN, Operational Intelligence, Cloud9 Analytics, Domo, Information Builder iway, Roambi

        The annual Salesforce.com Dreamforce conference (Twitter: #DF12), just underway, may be the largest software conference ever, with attendance, physically and on the Internet, expected to be 90,000. Certainly, as one of the largest software events of 2012, this conference will be heavily covered via social media, while under the roof of the Moscone Center and surrounding hotels Salesforce will be demonstrating the power of using social media concepts in the enterprise and combining those...

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        Topics: Sales Performance, Salesforce.com, Supply Chain Performance, Research, SFDC, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Cloud Computing, Customer & Contact Center, Financial Performance, Information Applications, Information Management, Operational Intelligence, Workforce Performance, Dreamforce

        I attended Taleo World to see how well Oracle is integrating Taleo after acquiring the company in 2012. I assessed the announcement by Oracle earlier this year; it was clear then that Oracle needed to make this acquisition to boost its cloud computing and talent management efforts. In the three-hour keynote session, a business overview and software demonstrations indicated what Oracle has in store for the applications and how it plans to fuse its applications and technology to add value to...

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        Topics: Social Media, Human Capital Management, Recruiting, Business Analytics, Business Collaboration, Business Performance, Cloud Computing, Financial Performance, Oracle, Workforce Performance, HireVue, Hiring, HR, JobVite, Talemetry, Taleo

        Ventana Research has just released the 2012 Value Index for Data Integration, in which we evaluate the competency and maturity of vendors and products. Our firm has been researching this software category for almost a decade. Our latest benchmark research in information management found that data integration is a critical component of information management strategies, according to 55 percent of organizations. Our benchmark research on organizations using this software not only uncovers best...

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        Topics: Big Data, Master Data Management, Microsoft, Pentaho, Sales Performance, SAP, SAS, Social Media, Supply Chain Performance, Talend, SnapLogic, IT Performance, Operational Performance, Business Analytics, Business Collaboration, Business Mobility, Business Performance, Cloud Computing, Customer & Contact Center, Data Governance, Data Integration, Financial Performance, Governance, Risk & Compliance (GRC), IBM, Informatica, Information Applications, Information Builders, Information Management, Location Intelligence, Oracle, Workforce Performance, Syncsort
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          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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