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        Analyst Perspectives

        About the Analyst

        Mark Smith

        Mark is responsible for the overall direction of Ventana Research and drives the global research agenda covering both business and technology areas. He defined the blueprint for Information Management and Performance Management as the linking together of people, processes, information and technology across organizations to drive effective results. Mark is an expert in technology for business from Performance Management, Business Intelligence, Analytics to Information Management across finance, operations and IT. Mark has held CMO, product development and research roles at companies such as SAP, META Group, Oracle and IRI Software. He has experience across major industries including banking, consumer products, food and beverage, insurance, manufacturing, pharmaceutical and retail and consumer services.


        Recent Posts

        When organizations need to optimize their business processes and improve operations and decisions, the often speak of having the right information at the right time, but don’t always make that a priority. This information optimization is often thought to be expensive and time-consuming, especially with advent of big data and disparate data sources across cloud and on-premises environments, as I have articulated. Datawatch can help business get to information of any variety or volume at any time...

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        Topics: Big Data, MapR, QlikView, Cloud Computing, Information Management, Uncategorized, Datawatch, Information Optimization

        Businesses continue to try to increase productivity and simplify tasks in order to use their time smarter. Our recent business technology innovation research found that, when it comes to analytics, 44 percent of organizations spend the most time on data-related tasks. With lack of resources being the largest issue impeding the adoption of technology, IT must operate efficiently while getting business the data it needs on a timely basis. Scribe Solutions has a business-centric data integration...

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        Topics: Microsoft, Sales Performance, Marketo, On24, SilverPop, IT Performance, Operational Performance, Business Intelligence, Business Performance, Customer & Contact Center, Data Integration, Information Applications, Information Management, FinancialForce, Information Optimization, Intuit Quicken, Scribe Software, Xactly

        Organizations succeed through continuous planning to achieve high levels of performance. For most organizations planning is not an easy process to conduct. Planning software is typically designed for only a few people in the process, such as analysts, or organizations might use spreadsheets, which are not designed for business planning across an organization. Most technologies only allow you to examine the past and not plan for the future. For decades organizations have tried to focus planning...

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        Topics: Big Data, Sales Performance, Supply Chain Performance, Mobile Technology, Operations, Operational Performance, Business Analytics, Business Collaboration, Business Intelligence, Business Performance, Cloud Computing, Cloudera, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Workforce Performance, Business Planning, CFO, finance, Tidemark, Workday

        Cloud computing has given business a new way to improve the effectiveness of business processes and ultimately the outcomes of their efforts. In the last five years, business across marketing, customer service, sales, human resources, finance and other areas have embraced the practice of renting access to the applications and technology they need when they need them. Organizations’ use of operational expense budgets helps them get what they need and avoid IT politics or standards that impeded...

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        Topics: Big Data, Sales Performance, Social Media, Supply Chain Performance, Mobile Technology, Operational Performance, Business Analytics, Business Collaboration, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Financial Performance, Information Management, Workforce Performance, Business Applications

        Using information from applications and services across both the enterprise and Internet just got simpler with Kapow Software and the announced release of Kapow Enterprise 9.2. I examined the technology at the Kapow WoW user conference, and spoke with a broad range of companies that use Kapow.

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        Topics: Big Data, Sales Performance, Supply Chain Performance, Kapplets, Operational Performance, Business Analytics, Business Intelligence, Business Performance, Customer & Contact Center, Information Applications, Information Management, Information Optimization, Kapow

        For almost two decades, Vitria has been harvesting data across networks and systems and using events to drive operational intelligence using the science of complex event processing (CEP). The company won the 2012 Ventana Research Technology Innovation Award in the category of Operational Intelligence for KPI Builder, and in past years its customer TXU Energy won our Leadership Award. Last year my colleague Richard Snow assessed how Vitria uses big data from sources inside and outside the...

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        Topics: Big Data, Sales Performance, Social Media, Mobile Technology, Vitria, IT Performance, Operational Performance, Business Analytics, Business Intelligence, Business Performance, Cloud Computing, Complex Event Processing, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Location Intelligence, Operational Intelligence

        I recently attended the annual SAS analyst summit to hear the latest company, product and customer growth news from the multi-billion-dollar analytics software provider. This global giant continues to grow its business and solutions to help with fraud prevention, marketing and risk. It lets users apply its analytic and statistical technology in practical applications for business. SAS can meet midsized businesses’ demand with packaging and pricing to ensure it is not seen as only affordable to...

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        Topics: Big Data, Predictive Analytics, Sales Performance, SAS, Fraud, GRC, Operational Performance, Analytics, Business Analytics, Business Intelligence, Business Performance, CIO, Cloud Computing, Customer & Contact Center, Data Integration, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Operational Intelligence, Risk

        I recently attended the annual Informatica analyst summit to get the latest on that company’s strategy and plans. The data integration provider offers a portfolio of information management software that supports today’s big data and information optimization needs. Informatica is busy making changes in its presentation to the market and its marketing and sales efforts. New executives, including new CMO Marge Breya, are working to communicate what is possible with Informatica’s product portfolio,...

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        Topics: Big Data, Data Quality, Master Data Management, Salesforce.com, MDM, IT Performance, Business Analytics, Business Intelligence, Cloud Computing, Data Governance, Data Integration, Data Management, Governance, Risk & Compliance (GRC), Informatica, Information Applications, Information Management, Operational Intelligence, CEP, Informatica Cloud, Strata+Hadoop

        Data is a commodity in business. To become useful information, data must be put into a specific business context. Without information, today’s businesses can’t function. Without the right information, available to the right people at the right time, an organization cannot make the right decisions nor take the right actions, nor compete effectively and prosper. Information must be crafted and made available to employees, customers, suppliers, partners and consumers in the forms they want it at...

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        Topics: Big Data, Analytics, Business Analytics, Cloud Computing, In-Memory Computing, Information Applications, Information Management, Information Optimization, Strata+Hadoop, Digital Technology

        The big-data landscape just got a little more interesting with the release of EMC’s Pivotal HD distribution of Hadoop. Pivotal HD takes Apache Hadoop and extends it with a data loader and command center capabilities to configure, deploy, monitor and manage Hadoop. Pivotal HD, from EMC’s Pivotal Labs division, integrates with Greenplum Database, a massively parallel processing (MPP) database from EMC’s Greenplum division, and uses HDFS as the storage technology. The combination should help sites...

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        Topics: EMC, MapR, HAWQ, HDFS, Pivotal HD, Business Analytics, Business Intelligence, Cloud Computing, Cloudera, Hortonworks, Information Applications, Information Management, Location Intelligence, Cirro, Hive, Tableau Software, Strata+Hadoop
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        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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